About
Jack Foley, LMFT
Licensed Marriage & Family Therapist
Jack Foley is a California-licensed Marriage and Family Therapist and the founder of Chief Complaint Media, a behavioral health digital marketing agency based in Hermosa Beach, CA.
The Origin
I spent years as both a clinician and an operator, pouring my own money into agencies that couldn't explain what they were doing. “We're optimizing your presence,” they'd say. What did that mean? They couldn't tell you.
I learned the technical side myself. Built my own practice site using Astro despite having no development background when I started. Strong PageSpeed scores, schema markup, sitemap, Google Business Profile. Everything the brief says to do.
What I discovered: it wasn't complicated. Just intentionally obscured. Agencies had every incentive to keep it opaque. We don't.
Chief Complaint Media is the formalization of that work. Behavioral health marketing, built by someone who has a clinical license and an active caseload.
Headquartered in the South Bay, Los Angeles. Serving clients nationwide.
What Makes This Different
The person doing the work has a clinical license and an active caseload. That informs every content decision.
Pricing is published. You'll know what things cost before you get on a call.
Reports are in plain English. If we can't explain what we did, we won't charge for it.
We take on a small number of clients deliberately. You work with the founder, not a junior account manager.